Privacy Policy

Protecting Your Privacy: Our Commitment to Your Personal Information

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Introduction: Your Privacy Matters to Us

At Hyperward LLC, we understand that privacy is not just a legal requirement—it’s a fundamental right and a cornerstone of trust. When you share your personal information with us, whether you’re browsing our collection of handcrafted coasters, ordering a personalized keychain, or simply signing up for our newsletter, you’re placing your trust in us. We take that responsibility seriously.

This Privacy Policy is designed to be transparent, comprehensive, and easy to understand. It explains how we collect, use, protect, and sometimes share your personal information when you interact with our website, products, and services. We’ve written it in plain language because we believe that privacy notices shouldn’t require a law degree to understand.

Our privacy philosophy is simple: We collect only what we need, we protect what we collect, we’re transparent about what we do, and we give you control over your information. We never sell your personal data to third parties for their marketing purposes—period.

Please take a moment to read this Privacy Policy carefully. By accessing or using our website at hyperward.store or providing information to us, you acknowledge that you have read, understood, and agree to the practices described in this policy. If you do not agree with any part of this policy, please do not use our website or services.

This policy is a living document. We may update it from time to time to reflect changes in our practices, legal requirements, or technology. When we make material changes, we’ll notify you by updating the “Last Updated” date at the bottom of this page and may provide additional notice through our website or via email.

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Policy Overview: Privacy at a Glance

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Section 1: Information We Collect

1.1 Information You Provide Directly

We collect information that you voluntarily provide when you interact with our website or services. This includes:

Account Information

• Name

• Email address

• Password (encrypted)

• Shipping address(es)

• Billing address

• Phone number (optional)

Order Information

• Products purchased

• Order history

• Payment information (processed securely through Stripe; we do not store full card details)

• Gift message details

• Customization preferences for personalized items

Communications

• Emails you send to us

• Customer service inquiries

• Product reviews and ratings

• Comments on our blog or social media

• Survey responses

Marketing Preferences

• Newsletter subscriptions

• Opt-in preferences

• Communication channel preferences

1.2 Information Collected Automatically

When you visit our website, certain information is collected automatically through cookies, log files, and similar technologies:

Device Information

• IP address

• Browser type and version

• Operating system

• Device type (mobile, tablet, desktop)

• Screen resolution

• Language preferences

Usage Information

• Pages you visit

• Time spent on pages

• Links you click

• Search queries

• Referring website or source

• Date and time of access

• Products viewed or added to cart

Location Information

• General geographic location based on IP address (city/region level, not precise GPS)

• Shipping destination (when provided during checkout)

1.3 Information from Third Parties

In some cases, we may receive information about you from third parties:

Payment Processors: Stripe provides us with confirmation of payment but not your full card details.

Shipping Carriers: We receive delivery confirmation and, in some cases, delivery photos from carriers.

Social Media: If you interact with our social media pages or use social login features, we may receive information according to your privacy settings on those platforms.

Service Providers: Analytics providers (like Google Analytics) provide aggregated data about website usage.

1.4 Information We Do NOT Collect

We want to be clear about what we do not collect:

• Sensitive personal information (race, religion, political opinions, health data, biometric information)

• Precise geolocation (we don’t track your exact location)

• Government-issued identifiers (Social Security numbers, passport numbers, driver’s license numbers)

• Financial account credentials (we never see your full credit card numbers)

• Content from your device (photos, contacts, messages, etc.)

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Section 2: How We Use Your Information

2.1 Primary Uses

We use the information we collect for the following purposes:

To Process and Fulfill Orders

• Process payments securely through Stripe

• Confirm and track orders

• Ship products to your address

• Provide customer support for orders

• Send order confirmations and shipping notifications

• Process returns and refunds

To Communicate With You

• Respond to your inquiries and requests

• Provide customer service

• Send important updates about your account or orders

• Notify you of policy changes

• Send marketing communications (with your consent)

To Improve Our Website and Services

• Analyze how customers use our site

• Identify and fix technical issues

• Understand which products are most popular

• Optimize the user experience

• Develop new products and features

To Personalize Your Experience

• Remember your preferences and settings

• Recommend products you might like

• Show content relevant to your interests

• Customize marketing communications

For Security and Fraud Prevention

• Detect and prevent fraudulent transactions

• Protect against unauthorized access

• Monitor for suspicious activity

• Comply with legal obligations

For Legal Compliance

• Comply with applicable laws and regulations

• Respond to lawful requests from authorities

• Enforce our Terms and Conditions

• Protect our rights and property

2.2 Legal Bases for Processing (EEA and UK Visitors)

If you are located in the European Economic Area (EEA) or the United Kingdom, we process your personal information based on the following legal grounds:

2.3 How Long We Keep Your Information

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, including:

• Account information: Until you delete your account or for as long as needed to provide services

• Order information: Typically 7 years to comply with tax and legal requirements

• Marketing preferences: Until you opt out or we determine you’re no longer engaged

• Customer service communications: 3 years after resolution

• Website usage data: 26 months (Google Analytics retention period)

When information is no longer needed, we securely delete or anonymize it.

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Section 3: Cookies and Tracking Technologies

3.1 What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They help websites remember information about your visit, making your experience more efficient and personalized. Cookies cannot run programs or deliver viruses to your device.

3.2 Types of Cookies We Use

3.3 Specific Cookies We Use

3.4 Third-Party Cookies

Some cookies are placed by third-party services we use:

• Google Analytics: Helps us understand website traffic and usage patterns

• Stripe: Processes payments and prevents fraud

• Social media platforms: Enable sharing and tracking (if you interact with social features)

• Advertising networks: Help us show relevant ads (if you’ve consented to targeting cookies)

3.5 Your Cookie Choices

You have several options to control cookies:

Browser Settings: Most browsers allow you to:

• View cookies stored on your device

• Delete individual or all cookies

• Block cookies from specific sites

• Block all cookies

• Set preferences for cookie notifications

Opt-Out Tools:

• Google Analytics Opt-out: tools.google.com/dlpage/gaoptout

• Network Advertising Initiative: optout.networkadvertising.org

• Your Online Choices: youronlinechoices.com

Important: Disabling essential cookies may affect website functionality. For example, you may not be able to add items to your cart or complete checkout.

3.6 Do Not Track Signals

Some browsers transmit “Do Not Track” signals. Our website does not currently respond to these signals because there is no consistent industry standard for interpreting them. However, you can control cookies through browser settings as described above.

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Section 4: How We Share Your Information

4.1 When We Share Information

We share your personal information only in the following circumstances:

With Service Providers

We share information with trusted third-party service providers who help us operate our business:

All service providers are contractually bound to protect your information and use it only for the specific services they provide.

For Legal Reasons

We may share information if required to:

• Comply with legal process (subpoenas, court orders, search warrants)

• Enforce our Terms and Conditions

• Protect the rights, property, or safety of Hyperward, our customers, or others

• Prevent or investigate fraud or other illegal activity

Business Transfers

If Hyperward is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and ensure your information continues to be protected.

With Your Consent

We may share information for other purposes with your explicit consent.

4.2 Information We Do NOT Share

We want to be absolutely clear about what we do not do:

• We do NOT sell your personal information to third parties for their marketing purposes

• We do NOT rent your information to data brokers

• We do NOT share your information with unaffiliated third parties for their own use without your consent

• We do NOT provide your payment details to anyone (Stripe handles all payment processing)

4.3 Aggregated and Anonymous Information

We may share aggregated, anonymous information that cannot reasonably identify you. For example, we might share statistics about which products are most popular or general demographic trends. This information does not contain personal data.

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Section 5: Your Rights and Choices

5.1 Your Rights Under Applicable Laws

Depending on your location, you may have certain rights regarding your personal information:

For All Users

• Access: Request a copy of the personal information we hold about you

• Correction: Request correction of inaccurate or incomplete information

• Deletion: Request deletion of your personal information (subject to legal exceptions)

• Opt-out: Unsubscribe from marketing communications

For California Residents (CCPA)

• Right to Know: Request details about information collected, used, and shared

• Right to Delete: Request deletion of personal information

• Right to Opt-Out: Opt out of sale of personal information (we do not sell)

• Right to Non-Discrimination: Exercise rights without fear of discrimination

For EEA/UK Residents (GDPR)

• Right to Access: Obtain confirmation of processing and access to information

• Right to Rectification: Correct inaccurate information

• Right to Erasure (“Right to be Forgotten”): Request deletion

• Right to Restrict Processing: Limit how we use your information

• Right to Data Portability: Receive information in structured, machine-readable format

• Right to Object: Object to processing based on legitimate interests

• Rights Related to Automated Decision-Making: Not be subject to solely automated decisions

5.2 How to Exercise Your Rights

To exercise any of these rights, please contact us at:

Email: marga.trading.amz@gmail.com
Mail: Hyperward LLC, 30 N Gould St Ste N, Sheridan, WY 82801, United States

Please include “Privacy Rights Request” in the subject line and specify:

• Your full name and email address

• The right you wish to exercise

• Any relevant details about your request

Identity Verification: To protect your privacy, we may need to verify your identity before processing certain requests. This may involve confirming information we already have or requesting additional verification.

Response Timeline: We will respond to verified requests within:

• 45 days (CCPA)

• 30 days (GDPR)

• Reasonable time for other jurisdictions

5.3 Marketing Communications

You can control marketing communications from us:

Email Newsletters: Every marketing email includes an “Unsubscribe” link at the bottom. Click it, and you’ll be removed within 24 hours.

Account Settings: If you have an account, you can update communication preferences in your account dashboard.

Contact Us: Email marga.trading.amz@gmail.com to request removal from specific communication channels.

Note: Even if you opt out of marketing communications, you will still receive transactional emails related to your orders (confirmations, shipping notifications, etc.).

5.4 Account Deletion

You can request deletion of your account at any time. To do so:

1. Email marga.trading.amz@gmail.com with “Delete Account Request” in the subject line

2. Include the email address associated with your account

3. We’ll verify your identity and process the request

Upon account deletion:

• Your profile information will be removed

• Order history may be retained for legal and tax purposes (anonymized)

• Reviews and comments you’ve posted may remain (but will be disassociated from your name)

• You will no longer have access to account features

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Section 6: Data Security

6.1 Our Security Measures

We implement a variety of security measures to protect your personal information:

Technical Measures

• Encryption: 256-bit SSL/TLS encryption for all data transmission

• Tokenization: Payment information is tokenized—we never store full card details

• Firewalls: Stateful inspection firewalls protect our network

• Access Controls: Strict role-based access to customer information

• Monitoring: 24/7 system monitoring for suspicious activity

• Regular Testing: Penetration testing and vulnerability assessments

• Secure Development: Security review in our development process

Organizational Measures

• Employee Training: All team members receive privacy and security training

• Background Checks: Employees with data access undergo background checks

• Confidentiality Agreements: All employees sign confidentiality agreements

• Data Minimization: We collect only what we need

• Retention Policies: Information is deleted when no longer needed

Physical Measures

• Secure Facilities: Our servers are in physically secure data centers

• Access Controls: Biometric and keycard access to facilities

• Surveillance: 24/7 monitoring of physical locations

6.2 Payment Security

All payments are processed by Stripe, a PCI DSS Level 1 compliant payment processor—the highest level of security available. When you enter payment information:

• Data is transmitted directly to Stripe’s secure servers

• We never see or store your full card details

• Stripe uses tokenization, encryption, and fraud detection

• 3D Secure authentication is available for eligible cards

6.3 Password Security

If you create an account:

• Passwords are hashed and salted (never stored in plain text)

• We encourage strong passwords with a mix of characters

• You are responsible for keeping your password confidential

• Enable two-factor authentication if your account supports it

6.4 Security Incidents

In the unlikely event of a data security incident:

1. We will investigate promptly

2. Affected individuals will be notified as required by law

3. We will take steps to mitigate any potential harm

4. We will implement measures to prevent recurrence

5. Relevant authorities will be notified as required

6.5 Your Role in Security

You also play a role in protecting your information:

• Use strong, unique passwords for your accounts

• Never share your login credentials

• Be cautious about phishing attempts (emails asking for personal information)

• Keep your devices and browsers updated

• Use secure, private internet connections for transactions

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Section 7: Children’s Privacy

7.1 Our Policy on Children

Our website and services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.

7.2 What We Do If We Discover Child Data

If we learn that we have collected personal information from a child under 13 without parental consent:

1. We will delete the information as quickly as possible

2. We will disable any associated account

3. We may contact the parent or guardian to notify them

7.3 Parental Requests

If you believe your child under 13 has provided us with personal information, please contact us immediately at marga.trading.amz@gmail.com with “Child Privacy” in the subject line. Please include:

• Your relationship to the child

• Information about the account or data

• Your contact information

We will investigate and take appropriate action.

7.4 Teen Users (13-17)

For users between 13 and 17, we encourage parental involvement in online activities. Teens should not provide information without parental consent. Some features (like account creation) may require confirmation that the user is 18 or older.

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Section 8: International Data Transfers

8.1 Where Your Data Is Processed

Hyperward LLC is based in the United States, with headquarters in Sheridan, Wyoming. When you provide information to us, it is transferred to and processed in the United States.

8.2 Data Transfers from Outside the US

If you are accessing our website from outside the United States, please be aware that:

• Your information will be transferred to, stored, and processed in the United States

• US data protection laws may differ from those in your country

• By using our services, you consent to this transfer

8.3 Safeguards for International Transfers

For transfers from the European Economic Area (EEA) or United Kingdom to the United States, we rely on:

• Standard Contractual Clauses: EU-approved contracts that ensure adequate data protection

• Stripe’s Compliance: Our payment processor, Stripe, maintains GDPR compliance

• Data Minimization: We limit what we collect and transfer

8.4 Privacy Shield (Historical)

While the EU-US Privacy Shield framework was invalidated by the Court of Justice of the European Union in 2020, we continue to provide equivalent protections through Standard Contractual Clauses.

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Section 9: Third-Party Links and Services

9.1 Links to Other Websites

Our website may contain links to third-party websites, including:

• Social media platforms (Instagram, Facebook, Pinterest)

• Payment processors (Stripe)

• Shipping carriers (USPS, UPS, FedEx)

• Partner websites

These links are provided for your convenience only. We do not control these websites and are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party sites you visit.

9.2 Social Media Features

Our website may include social media features, such as:

• Share buttons

• Embedded social media feeds

• Social login options

These features may collect your IP address and set cookies. Your interactions with these features are governed by the privacy policies of the companies providing them.

9.3 Third-Party Payment Processing

All payments are processed by Stripe. When you enter payment information, you are interacting directly with Stripe’s secure payment form. Stripe’s privacy policy and terms of service apply to that interaction. We encourage you to review Stripe’s privacy practices at stripe.com/privacy.

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Section 10: California Privacy Rights

10.1 California Consumer Privacy Act (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with specific rights regarding your personal information.

Right to Know

You have the right to request that we disclose:

• Categories of personal information collected

• Sources of personal information

• Business purpose for collecting information

• Categories of third parties with whom we share information

• Specific pieces of personal information we have collected about you

Right to Delete

You have the right to request deletion of personal information we have collected from you, subject to certain exceptions (such as completing transactions, detecting security incidents, or complying with legal obligations).

Right to Opt-Out of Sale

You have the right to opt out of the sale of your personal information. We do not sell personal information, so there is no need to opt out.

Right to Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. This means we will not:

• Deny you goods or services

• Charge different prices or rates

• Provide a different level or quality of services

• Suggest you would receive different treatment

10.2 Categories of Information Collected (CCPA)

Under the CCPA, we are required to disclose the categories of personal information we have collected in the preceding 12 months:

10.3 Shine the Light Law

California Civil Code Section 1798.83 (Shine the Light law) permits California residents to request information about our disclosure of personal information to third parties for their direct marketing purposes. We do not disclose personal information to third parties for their direct marketing purposes.

10.4 How to Exercise California Rights

To exercise your California privacy rights, please contact us at marga.trading.amz@gmail.com with “California Privacy Rights” in the subject line, or write to us at:

Hyperward LLC
Attn: Privacy Compliance
30 N Gould St Ste N
Sheridan, WY 82801
United States

Please include:

• Your full name and email address

• A statement that you are a California resident

• The specific right you wish to exercise

• Any relevant details about your request

We may need to verify your identity before processing your request. Authorized agents may make requests on your behalf with appropriate documentation.

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Section 11: Nevada Privacy Rights

Nevada residents have the right to opt out of the sale of their personal information. We do not sell personal information as defined by Nevada law. If you have questions, please contact us at marga.trading.amz@gmail.com.

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Section 12: Virginia, Colorado, Connecticut, and Utah Privacy Rights

Residents of Virginia, Colorado, Connecticut, and Utah have certain privacy rights under their respective state laws. These rights generally include:

• Right to access

• Right to correction

• Right to deletion

• Right to data portability

• Right to opt out of certain processing (we do not engage in such processing)

To exercise these rights, please contact us at marga.trading.amz@gmail.com with your state of residence in the subject line.

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Section 13: Changes to This Privacy Policy

13.1 Policy Updates

We may update this Privacy Policy from time to time to reflect:

• Changes in our practices or services

• Changes in legal or regulatory requirements

• Feedback from customers and privacy advocates

• Technological developments

13.2 Notification of Changes

When we make material changes to this policy, we will:

• Update the “Last Updated” date at the bottom of this page

• Post a notice on our website

• For significant changes, may notify account holders by email

13.3 Your Continued Use

Your continued use of our website and services after changes are posted constitutes your acceptance of the updated policy. If you do not agree with the changes, you should stop using our services and consider deleting your account.

13.4 Historical Versions

We maintain copies of previous privacy policies. If you need access to a historical version, please contact us at marga.trading.amz@gmail.com.

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Section 14: Contact Information

14.1 How to Reach Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: marga.trading.amz@gmail.com
(Please include “Privacy” in the subject line for fastest response)

Phone: +84981481909
*(Monday-Friday, 9 AM – 6 PM Mountain Time)*

Mail:
Hyperward LLC
Attn: Privacy Compliance
30 N Gould St Ste N
Sheridan, WY 82801
United States

Website: hyperward.store

14.2 Data Protection Officer

While we are not required to appoint a formal Data Protection Officer under GDPR due to our size and processing activities, we have designated a privacy contact who oversees our compliance:

Privacy Contact: [Available upon request] Email: marga.trading.amz@gmail.com

14.3 EU Representative

For individuals in the European Union, you may also contact:

[We are in the process of appointing an EU representative. Please check back or contact us for updated information.]

14.4 Supervisory Authority

If you are in the EEA or UK and believe we have not adequately addressed your privacy concerns, you have the right to lodge a complaint with your local data protection supervisory authority. Contact information for EU data protection authorities is available at edpb.europa.eu.

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Section 15: Specific Privacy Disclosures

15.1 Text Marketing and Notifications

If you opt in to receive SMS or text messages from us:

• We collect your phone number and consent

• Messages may include order updates, shipping notifications, and marketing offers

• Message and data rates may apply

• You can opt out at any time by replying STOP

• For help, text HELP or contact us

• We do not share your phone number with unaffiliated third parties for their marketing

15.2 Email Marketing

If you subscribe to our email newsletter:

• We collect your email address and preferences

• You’ll receive emails about new products, sales, and inspiration

• Every email includes an unsubscribe link

• We track open rates and click-throughs to improve our communications

• We do not share your email with unaffiliated third parties

15.3 Product Reviews

When you submit a product review:

• Your name (or username) may be displayed publicly

• Your review content is public

• We may display the date of your review

• You should not include personal information in review content

• You can request removal of a review by contacting us

15.4 Customer Service Communications

When you contact customer service:

• We keep records of communications to provide better service

• Calls may be recorded for quality and training purposes (with notice)

• Emails are retained as long as needed to resolve your issue

• Information from communications may be used to improve our services

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Section 16: Glossary of Terms

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Section 17: Acknowledgment and Acceptance

17.1 Your Consent

By using our website and services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection, use, and sharing of your information as described.

17.2 Age Confirmation

You confirm that you are at least 13 years of age, and if between 13 and 18, you have parental consent to use our services.

17.3 International Users

If you are accessing our services from outside the United States, you acknowledge that your information will be transferred to and processed in the United States.

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Our Privacy Promise

At Hyperward LLC, we promise to:

1. Be transparent about what information we collect and why

2. Protect your information with industry-standard security

3. Never sell your data to third parties for their marketing

4. Respect your choices about how we communicate with you

5. Respond to your requests about your information promptly

6. Keep improving our privacy practices as technology and laws evolve

Your trust is our most valuable asset, and we’re committed to protecting it.

Thank you for choosing Hyperward. We’re honored to be part of your home and your life.

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Hyperward LLC: Protecting Your Privacy, Protecting Your Trust